When I was planning out a brand photo shoot for functional medicine practitioner and counselor Maggie Roney, I knew it needed to uniquely set her apart. As we chatted on zoom, she showed me her office space with separate rooms for her functional medicine practice and counseling practice. As we planned a shot list for the day, we new we needed a friend to come be a “client”. Let me tell you, Maggie and her friend Jen were a hoot! Having a bestie on your shoot with you is something I highly recommend! It helps you to ease up and almost forget the camera is there!
We started off the day with some lifestyle type headshots taken at a few buildings near her office and also on the back porch of her office. Her color choices popped well agains the light backgrounds! After that we took photos in her functional medicine room. Scroll to the end of the post for some tips if you plan on taking your brand photos at your home or office. Her friend was a greater “actor” as Maggie muscle tested her and I shot some photos. Brand photography is just a behind the scenes of what it is like to work with you! Clients can picture themselves there in your office, so just do your thing!
After that, we switched rooms to the counseling room. We took some pictures of Maggie “counseling” her friend, doing some sand art therapy, and also using EMDR. Maggie works with clients age 12 and above and we wanted to showcase some of the aspects of the counseling room.
Liked these ideas? View another counselor’s brand photo shoot here!
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